SeoKeys 10

There Are Clients You'd Better Not Work with - It isn't only SEO where you can find toxic clients but in SEO with its unpredictable nature such clients are even a bigger nightmare. Clients who are not familiar with the specifics of SEO and who want impossible things, like guaranteed rankings, are a poison and it's best if you part ways as soon as possible.

Take Link Building Slow - Backlinks might be the backbone of SEO success and you might want to rush backlink building but this doesn't help. As I mentioned, you need lots of patience and time. This applies to link building as well. You build them slow, even better at a constant pace rather than in a rush over the weekend.

One Quality Backlink Is Worth More than 100 Crappy Ones - This is another valuable lesson ‐ a single quality backlink from a reputable, relevant, high-ranking site does more than hundreds of crappy links. This was so even before the Panda update but after it crappy links not only lost value completely, they became toxic. Meta Tags Don't Hurt - When I started with SEO a decade ago, meta tags were much more important than they are today. However, they are still not totally deprecated, especially the <title> tag, so you could fill them ‐ just in case.

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