SeoKeys Comapany 5

The group of on-page ranking factors is huge and so is its importance. We could add some more on-page factors but here are the basic ones you shouldn't skip. Site URLs - Its need to be user friendly (i.e. no dynamic URLs, if possible), with the relevant keywords in them, and have no overlap (i.e. no two URLs should point to the same page, unless you use redirects because for search engines this is duplicate content).

Page Content - It is a topic on its own because you can devote lots of time to SEO auditing your content. The points to consider are numerous but the main ones include: Is your content thin - i.e. do you have pages with just a few words/sentences of content? Is your content unique i.e. do other sites in your niche have similar stuff or not? Is your content keyword-rich i.e. do you have a good keyword density for your target keywords (without going in the keyword spamming direction, though)?

Do your keywords appear in the right places i.e. headings and the first paragraph? Do you have duplicate content on page and/or sitewise i.e. if you use the same footer/sidebar on each page, this is also duplicate content, though it certainly is less severe than having the same articles two or more times on the site.

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